Shure Microphones

The Blue Couch.

What started as a one off print ad for Shures’ new artist endorsement line. Quickly turned into attitude driven statement about loyalty and getting the best out of your performance. The Blue Couch and the artist sitting on it unwilling to perform unless with a Shure mic solidified Shures’ position as one of the best mics in the industry.

Client: Shure Microphones
Services: Print